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Luxury Prada To Restart Listing Plan To Be Listed In Hongkong

2010/10/18 11:27:00 26

Luxury Brand Listing

October 18th hearing, postponed 4 times

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Italy luxury goods giant Prada will attack IPO again.

According to reports, Italy luxury goods giant Prada intends to restart its listing plan this year, except in Milan, Italy.

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It will also consider listing in Hongkong.


The reason why Prada chose to list in Hong Kong is to further enter the world's second largest consumer goods market in the mainland. At the same time, Prada's choice of listing in Hong Kong will raise more capital than in Milan.

It is reported that Prada will make a final decision on whether to go public before the end of this year.


According to reports, in the past 10 years, Prada has tried 4 initial public offerings (IPO).

The last time was in 2008, when the company planned to carry out IPO, but it was caused by the financial crisis.

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The situation turned bad, and Prada was forced to abandon the plan.

Now, because of the Asian business ideal, coupled with the rebound in the business of footwear and handbags, Prada is still operating well during the period of economic turmoil, and is therefore considered the best time for its listing.


Statistics show that in the first quarter of this year, Prada's performance rebounded strongly.

The company's earnings report showed that its first quarter profit in fiscal year 2010 rose to 64 million euros, and its current operating income increased 26% to 366 million euros over the same period last year, of which business income from the Asia Pacific region increased by 62%.

Prada was founded in 1913 by Mario Prada, the grandfather of the current chief designer, Miuccia Prada.

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