How Should Walwati Manage To Open A Women'S Underwear Store?

To open a lady's underwear store, as a shopkeeper, you have to worry about the same things: store affairs, shopping guides, customers' consumption problems, etc. But these problems are often ignored by you, which leads to the failure of underwear stores. Therefore, the shopkeeper needs to ask himself and the shopping guide to do the following "seven don'ts".

1. Do not store personal belongings in the store

The shopkeeper and shopping guide work in the shop from morning to night, and inevitably need some personal items, such as leather bags, certificates, keys, cosmetics, cups, clothes, etc. Therefore, there are some personal belongings of the staff in the underwear store, which is understandable.

However, the underwear store allows staff to store personal items and announces that these personal items can be placed anywhere in the underwear store. On the one hand, the underwear store is a public place to sell underwear and provide services for customers. If the personal belongings of the staff in the store appear here, it will appear that the management is not standardized and lacks professional work spirit; On the other hand, the random placement of personal items will destroy the overall beauty of women's underwear stores. Imagine that when a customer is browsing the underwear on the display, he suddenly finds that his goods are mixed with his own items, which naturally destroys his interest and affects his buying mood.

Therefore, the personal belongings of the staff of the women's underwear store should be specially placed in a fixed place that customers will not find. If conditions permit, it is advisable to purchase a specialized locker for shopping guides to place their personal belongings.

In addition, the shopkeeper should not forget that customers will also bring some personal items when they come to the store, such as backpacks, umbrellas, and previously purchased goods. If conditions permit, the shopkeeper should also provide a place for customers to put their personal items on hold. If conditions are limited, the shopkeeper should also help to take care of customers' personal items and place the loss and forgetting of customers' personal items, Influence the image of the underwear store in the eyes of customers.

2. Don't party with friends in the store

When shopping in the underwear store, customers sometimes encounter such a situation. The atmosphere in the store is very active and lively. At first, they thought it was a promotional event. When they walked in, they knew that it was the owner who was gathering with his friends in the store. Seeing the investment of the owner and his friends, customers had to leave bitterly, especially for female consumers who bought underwear.

Therefore, it is necessary to prevent shopkeepers from having parties with friends in the shop. If the shopkeeper wants to have a party with friends, he can choose a suitable place. If he chooses to hold it in his own business place, it will only delay business and leave a bad impression on customers.

3. Don't neglect bookkeeping

Running a women's underwear store will involve financial issues of money transactions every day, such as capital transactions between the store owner and the bank in terms of deposits, loans, transfer settlement, repayment, etc; Expenses for purchase and loss of commodities; Payment of shopping guide work and welfare expenses; The income and expenses (such as water, electricity, rent, etc.) of underwear stores from selling underwear every day. Financial problems involve all the economic activities of women's underwear stores, which is a necessary means to ensure the smooth operation of underwear stores. If the financial work of the shopkeeper is done well, it will save expenses, increase accumulation, accelerate capital turnover and promote the development of the underwear store.

4. Don't confuse the expenses at home and in the store

Considering the development of the shopkeeper and the underwear store, it is not advisable to mix the expenditure of the home with that of the store, which will cause confusion in the financial expenditure of the underwear store. For example, the shopkeeper urgently needs a sum of money to pay the rent of the underwear shop and also to pay for water and electricity for his family. If he can use the collection of the shop to pay for the family's needs, how can the shopkeeper handle the accounting work of the underwear shop? It is conceivable that its financial situation must be in a state of chaos, and the shopkeeper has no way of knowing the loss in time. Therefore, if the shopkeeper wants the underwear store to operate well, he must separate his home expenses from the shop expenses. Even if he has to use it as family income, he must record it clearly in time, so that he can find a trace in the future audit.

5. Do not carry out large-scale shipment during sales time

It is often the case that when customers enter an underwear store, the shopkeeper and the shopping guide are putting the newly arrived goods on the shelf, and the products in the store are piled up in disorder. The shopping guides are busy registering for acceptance, unpacking bags, and displaying the goods on the shelf. There is almost no foothold in the sales place, and it is impossible to do business. In this case, customers have to leave without interest.

Some underwear store owners believe that inventory of products during business hours and re display of products can show the popularity of the store, but large-scale goods delivery will certainly affect sales and popularity. Although it is very important for new products to be put on the shelves and window showrooms, it must not be done during sales hours. This is a thing that must be remembered when operating women's underwear stores, including any kind of stores. Even if it is necessary to do something, it should be done after the end of business as far as possible.