Binzhou Textile: Promoting The Whole City'S Industry To The World

In order to realize the transformation, upgrading and high-quality development of the city's textile and home textile and clothing industry, the municipal Party committee and the municipal government, based on the actual industrial development, put forward the goal of building "world textile, home textile and clothing industrial base" and vigorously promote the implementation.

To build a world textile, home textile and clothing industry base, Binzhou has scale advantage, leading role, technical support and characteristic brand. After years of development, Binzhou has gradually established a complete industrial system of cotton spinning, dyeing and finishing, home textile, carpet, chemical fiber, clothing, etc., forming the only textile industry cluster with a level of over 100 billion to the north of the Yangtze River. Our city has been awarded the title of "leading area of world-class home textile industry cluster", "national textile industry base city" and "national textile industry cluster area with more than 100 billion output value".

The textile industry of our city is in the key period of the transformation of new and old kinetic energy, with great pressure of transformation and upgrading, so as to promote the implementation of projects, early construction, early completion, early production and early effect, so as to continuously form a new growth point of textile industry. At present, there are a number of projects in key backbone enterprises of our city, which are actively promoting the implementation. Weiqiao venture group has built a green intelligent integrated textile production line, which greatly improves the production efficiency and labor productivity. Huafang's intelligent green factory project is to build an intelligent green manufacturing system integrating 5g, blockchain and other advanced technologies in an all digital environment.

The efficient ecological textile industry special class will increase the service support for key brand enterprises, support brand enterprises to improve their core competitiveness, and promote the formation of a number of advantageous textile and clothing brand enterprises with strong market influence and international competitiveness. We should make full use of the advantages of raw materials in the upper reaches of the textile industry, actively do a good job in the deep processing of printing and dyeing, knitting, clothing, home textile, industrial use, etc., constantly expand and strengthen the downstream industrial chain, and strive to improve the industrial integrity, concentration and relevance. On the basis of maintaining the advantages of Weiqiao and joy brands, we will further enhance the popularity of Xiangshang sports, Yuema and other clothing brands, as well as home textile brands such as Huishui, Yaguang and Jiajia, and actively carry out the selection and identification of new technologies and new models in the textile industry and key brand enterprises.

The more the textile industry chain goes to the back end, the higher the added value. The average profit margin of general textile processing and production is only 5-6%, and the profit margin of terminal product brand operation can reach more than 25%. Our city continues to enlarge the accumulation effect of multi industry forms, and accelerate to the middle and high end of the industrial chain and value chain. We will accelerate the restructuring of the industrial chain, vigorously develop key industries such as research and development of new textile materials and new products, brand clothing design, high-end home textile intelligent manufacturing, medical and medical materials, and accelerate to the middle and high-end of the industrial chain and value chain. Actively guide textile enterprises to transform production of anti epidemic materials such as masks and protective clothing through technical transformation and new projects, develop and design textile products related to medical and health, cultivate and expand the supply of functional medium and high-end products, and promote the industry to extend to the high-end value chain. We should give full play to the leading role of key enterprises, and promote the overall supporting of upstream and downstream, seamless connection of production, supply and marketing, and the financing and development of large and medium-sized enterprises with the support of Internet, big data and other new technologies. Constantly innovate the operation mode, expand the sales channels, and create a multi-level and diversified marketing system at home and abroad, online and offline. We will deepen industry university research cooperation, encourage and support enterprises to carry out industry university research cooperation with universities and scientific research institutions, and promote the R & D and popularization and application of cluster generic technologies. Strengthen the interaction, exchange and cooperation, further do the textile industry chain "vertical" extension and cluster "horizontal" matching. We will speed up the transformation of intelligent technology and strive to solve the problem of sluggish investment growth. Promote the green development of industry, vigorously promote the green manufacturing of Binzhou textile, clothing and home textile, and the construction of green product standard system.

During the "14th five year plan" period, the efficient ecological textile industry special class will speed up the pace of the transformation of the old and new energy of the textile industry, promote the textile industry of the city to the middle and high-end of the industrial chain and value chain, realize the growth of old trees and new buds; focus on the fields of new textile materials and new products research and development, brand clothing design, high-end home textile intelligent manufacturing, etc., to build a world textile and home textile clothing industrial base 。